Home About Contact Us
Home
Nothing is neutral. Every decision we make and every action we take moves us closer to success or failure.

Posts Tagged ‘lead generation’


Keys to Creating Superior Value for Clients in Professional Services

By on Wednesday, November 9th, 2011 | No Comments

Mike Schultz, President of Wellesley Hills Group, co-author of Professional Services Marketing (Wiley, 2009), and co-founder and Publisher of RainToday.com, explains what buyers want when they engage a professional services provider. Mike, and co-author John Doerr, wrote the entire list in their 2009 #1 Amazon business book, Professional Services Marketing. Duration : 0:2:7 Recommended ReadingRoadblocks [...]

Read More...



Professional Services Social Media Success: LinkedIn, Blogs, and Twitter

By on Friday, November 4th, 2011 | No Comments

Duration : 0:1:54 Recommended ReadingRoadblocks to Marketing Professional ServicesThe Critical Issue To Look For In Regards To Efficient Advancement For Both You and Your CustomersFarm Accountants and Farm Accounting Software Work Perfectly TogetherMy Second Largest Life Insurance SaleBusiness Insurance Agents, Are you Trying To Find Your Perfect Niche in All the Wrong Locations?What the Heck [...]

Read More...



Dominion Professional Services

By on Sunday, July 4th, 2010 | 2 Comments

Need to Increase Your Sales, Could you or your team use more qualified leads each month, Would it help to have more phone, face to face or Duration : 0:3:37 Recommended ReadingRoadblocks to Marketing Professional ServicesThe Critical Issue To Look For In Regards To Efficient Advancement For Both You and Your CustomersFarm Accountants and Farm [...]

Read More...



Selling Value-Based Services at Accounting, Engineering, and Law Firms

By on Thursday, April 29th, 2010 | No Comments

Bob Croston, Vice President and Principal Consultant at Wellesley Hills Group, speaks about the importance of selling the value in value-based services. While the concept of selling value applies to all professional services industries, here he stresses the importance of selling value-based services in industries where firms also offer compliance-based services. These industries include accounting, [...]

Read More...

Brand RAMP: Achieving Brand Success for Professional Services

By on Tuesday, April 27th, 2010 | No Comments

Mike Schultz, President of Wellesley Hills Group, co-author of Professional Services Marketing (Wiley, 2009), and co-founder and Publisher of RainToday.com, explains the Wellesley Hills Group’s system for building a professional service brand. It’s called the Brand RAMP. The R stands for Recognize. Buyers in the market must recognize the firm. The A stands for Articulate. [...]

Read More...
Legal: Copyright 1999-Present Privacy Policy Terms of Use